THE FUNK

"The Funk" is a specific brand of heavy pot still Jamaican rum, known for its high-ester content and intense tropical fruit flavors, often used in cocktails.

• High-ester "Hogo": The rum is famous for the Jamaican "hogo" (from the French haute goût, meaning piquant) character, which translates to a bold, funky, and sometimes earthy aroma and taste.